SMU Business Analytics Ranking: 23. Business analytics is an exploding field with more opportunity than ever for those who educate themselves in it. In this class, you will learn about the Business Intelligence technologies that you can expect to employ as a Business Analyst, especially deep SQL skills. Full-time MSBA students are expected to have hands-on experience with companies in the analytics area during the program. Highlight: The MSBA Hands-On Intern/Capstone Project, Introduction to Analysis with Bryan Smith, Excel / VBA Bootcamp with Stewart Rogers. The SMU Juris Doctor programme was an intensive and rigorous education that surpassed all my expectations. Learn more about the SMU Masters community here. Students will also learn how strategic decisions can be aided by data-driven, analytical models. Managing Big Data - Managerial (2 credits) We will discover a series of mistakes that typical businesspeople, including you, make in a variety of managerial decision contexts, including hiring decisions, investment decisions, purchase decisions, and strategic decisions. Singapore, 28 September 2020 (Monday) â Singapore Management Universityâs (SMU) Lee Kong Chian School of Business (LKCSB) has been ranked 76th place in the Financial Timesâ (FT) 2020 global ranking of Masters in Management (MiM) programmes, moving up 16 notches from its previous 92nd position in the 2019 rankings. And with Dallas's global business center on your doorstep, you'll find many exciting options for completing your practicum. SMU is internationally recognised as one of the world’s leading, specialist universities. By the end of the course, students will be able to complete a rigorous analysis from start to finish, consisting of initial problem identification, data analysis and model specification, and finally making an informed decision based on the results. Constrained optimization techniques such as linear, integer and binary math programming models will address maximization or minimization of objectives when faced with limited resources or other constraining factors. Its curriculum familiarises students with management fundamentals, communication management and its link to business strategy, as well as stakeholder engagement through traditional and new media. We'll balance lecture and discussion with some in-class lab work which will give you a foundational understanding of these technologies. This is an optional class for Part-Time Students. Competent project leadership requires understanding of how to allocate financial, material and time-based resources, and the ability to motivate and maintain focus of the project team. Master of IT in Business (MITB) Up-to-Date Curriculum. Only domestic students are eligible for this program. Focuses on strategic issues and decisions germane to the management of consumer products and brands. SMU Cox offers a full portfolio of MBA and Specialized Masterâs degrees to help you achieve your professional goals. This project will allow students to apply the academic concepts, including the analysis of the business needs which have been discussed in the classroom. This course examines a variety of data mining methods such as machine learning/decision trees, neural networks, clustering, unstructured data analysis (a.k.a. It introduces tools and concepts that enable project managers to evaluate, manage and execute critical functions of any project while ensuring speed, efficiency and market impact. Consumer Behavior (2 credits) Applications will be drawn from a wide range of business settings, such as new product forecasting, modeling customer retention and lifetime value, and market segmentation. A solid understanding of the business is the foundation upon which successful analytics projects are built. International Orientation is one day scheduled in the beginning of August. Students learn through in-class labs and weekly programming assignments. Through the interactions with classmates from a myriad of backgrounds and nationalities, learning became more than just about books and notes. Students will learn the concepts of data blending and data extraction using Alteryx and the development of charts, graphs, geospatial analytics and dashboards using Tableau. Each week a different company will come to the class to discuss analytics in their company. The Moody School of Graduate and Advanced Studies is here as a resource to help you quickly connect to the school or college that houses your program of interest. Our in-depth knowledge, relevant research and expertise on Asiaâs rapid economic development and challenges, provide for a dynamic academic experience and engagement at the highest levels. It includes an in-depth examination of the consumer decision-making processes and the factors that influence those processes. Understanding and documenting the business processes and decisions that business analytics are expected to support is central to developing solutions that improve organizational performance. Administration Building A $15 million gift from Gina L. and Tucker S. Bridwell (BBA â73, MBA â74) to SMUâs Cox School of Business will generate transformational economic research and cutting-edge business education for generations to come, through the creation of the new Bridwell Institute for Economic Freedom. To make sound business decisions, managers need insights about their customers, their own company, and that of their competitors. The course also gives an introduction to the unique set of criteria that managers need to understand in order to choose the right technique to apply to common business challenges involving large quantities of data. Revenue Management (2 credits) The SMU Master of Science in Communication Management (MCM) is Southeast Asiaâs first and only masterâs degree in communication management. In this course, you will gain a solid foundation in designing and executing effective marketing research through lectures, interactive discussions and a hands-on marketing research project with a sponsoring corporation. The curriculum also prepares students to pursue the Chartered Financial Analyst (CFA) designation. With the strong growth in Asian countries like Singapore, there are opportunities for study, business, and investment. It enables them to build a sound knowledge of the fundamentals of management based on the foundations of past educational accomplishments. It holds the eighth spot, among Asian universities ranked. More than anything else, what managers, analysts, and consultants do is make decisions. Explore our redesigned and reimagined Cox MBA curriculum, grounded in three foundational pillars: Leadership, Analytics, and Experiential Learning. We will do so using insights from behavioral sciences (such as psychology, behavioral economics, consumer and organizational behavior). Decision analysis techniques such as decision trees, payoff and opportunity cost tables and Bayesian revision will address modeling tools for decision making when faced with significant uncertainties. Having spent the first part of my career in healthcare, I had hoped to be able to bridge the two worlds in a bid to better understand the economic nuances of the healthcare market in Singapore. The Business Analytics Capstone Internship integrates the students’ specific knowledge of business analytics learned during the MSBA program with the key skills of critical thinking, independent research, interdisciplinary learning, and civic engagement. The Master of IT in Business (MITB) is a professional education program designed to be industry relevant, rigorous, holistic and experiential. The goal is to understand the role that analytics and analytical models can play in improving an organization’s operational processes. These online masterâs degrees can assist whether youâre looking to advance in your current career or make the switch to a dynamic field thatâs teeming with opportunity and growth. I have learnt to appreciate the interconnectedness of markets, the nuances in policy making as well as gaining the ability to appraise the state of the economy in a way I was not capable of before the programme. Decisions such as: Should a new product be introduced? Business Intelligence (2 credits) Asia is the largest and most diversified continent in the world. The MPA provides an education that is both inside and outside of the textbooks. An exceptional school in the heart of a vibrant, global, business-friendly city. Attention will be paid to how various types of models are formulated and solved using Simplex, GRG and Evolutionary solvers available in Excel. While coursework and academic studies are the major components of a studentâs development, another component integral to the SMU postgraduate experience is the Professional Development Series. Learn to tell the stories behind the numbers with the thorough and intensive SMU Cox MSBA curriculum. This course demonstrates how firms can use primary and secondary data to gain insights about the product market and its customers and competitors. Asia is the ideal location for my post-graduate studies, as I was looking for a well-rounded cultural and intellectual experience. The objective of this course is to expose students to a variety of preference models used by brand managers and marketing analysts and to give students hands-on experience in using conjoint and choice modeling techniques. Decision making under uncertainty will be addressed using static stochastic optimization, two-stage optimization with recourse, dynamic programming and game theory. Whether you study full or part-time, your classes are led by professors with real-world business expertise and a scholarly passion for analytics. Specific dates will be sent in the summer. ... Singapore Management University, 80 Stamford Road Singapore 178902. mitb [at] smu.edu.sg (subject: MITB%20Enquiry) (Send us a message) Join us at the upcoming events. Data Visualization and Communication (2 Credits) An innovative learning culture influences the way the world does business. We use tools such as Google Analytics, R, Python, Tensor Flow and NodeXL to analyze such data and gain insights into design, pricing, marketing and delivery of products in the new economy. In the Spring semester, students can either work on an internship with a company from January until May in the analytics area or enroll in a semester-long Capstone project. Optimization models will be used to tackle problems in inventory management, revenue management, supply chain management, forecasting and new product development. Moreover, the average consumer product company spends as much on trade promotions (such as promoting its products to retailers) as it does on media advertising and consumer promotions combined. Students are required to either 1) engage in a part time (no more than 20 hours per week) internship with a company in a role in the analytics field during the Spring semester or 2) engage in a semester-long project with local companies in the analytics field. The SMU MM curriculum is designed for students of both commerce and non-commerce backgrounds to learn how the business world functions. Master of IT in Business. Drawing from thought leadership in the ambits of data analytics, technological platforms and business strategies, the Master of IT in Business (MITB) programme delves into 3 specialisation tracks to choose from â Analytics, Financial Technology & Analytics, and Artificial Intelligence. Topics include Data Warehouse, ETL, Advanced SQL, and etc. The emphasis on this course is on using sophisticated methods to make better marketing decisions. Topics include structured programming with R and Python. The objective of this course is to make students familiar with the design and application of modern database applications. Topics include marketing metrics; market dynamics analysis; and gaining insights from attitudinal, behavioral, and online data. © Copyright 2020 Singapore Management University. The purpose of this course is to help you become a better decision maker. Master the fundamentals of business management and leadership, and in the process, gain insights into the major areas of global business. Organizations invest the bulk of their human and financial resources in their operations functions. Doctoral Programs at Southern Methodist University Join this panel sharing by our alumni and learn how the SMU Masters experience has impacted their careers and personal development. The course is taught from a consumer-psychology perspective and shows how that perspective can be applied to business. School of Law Juris Doctor Programme; Master of Laws. In this course, students will be taught how to effectively communicate the results of the business analytics that they perform, in both written and oral presentations. Our Part-Time MSBA is a 17 month, 33 credit hours, but done over four semesters* (seven, 7-week Modules). The use of visual basic macros to implement user-friendly decision support systems for model implementation will be addressed. This course introduces some of the models and methods used in the developing field of revenue management (RM). This course focuses on methods to analyze user generated content on the web and social media (e.g., clickstreams on an e-commerce portal, forum discussions, reviews in online marketplaces and, likes, comments and shares on social networks, etc.). Applied statistics and experimental design are foundational pillars of the discipline. © Cox School of Business Southern Methodist University, PO Box 750333 Dallas, Texas 75275-0333 214-768-2000. Big Data Platforms (2 credits) This course focuses on the development of foundational Big Data technical skills leveraging Spark and Python. Our curriculum puts technology in the context of business and balances it with leadership, management and communication skills. Advanced Product Brand Management (2 credits) Prior to the start of classes, students will be required to attend the following: MSBA Orientation - This is mandatory for ALL students! The SMU Master of Science in Management (MiM) is a 18-month programme specially designed for individuals who would like to pursue a postgraduate management degree with a Global-Asian curriculum. SIS runs SMUâs largest postgraduate programme, the Master of IT in Business degree, with specialisations in Analytics, Artificial Intelligence, and Financial Technology & Analytics. It provided an excellent education on the practice of law and was perfect preparation for life first as a Justices' Law Clerk and now as a lawyer in private practice. What I like is the wide variety of networking opportunities open to SMU students across all postgraduate programmes. By the end of the semester, you’ll have a solid grasp of the system development life cycle — plus a deeper professional network. In this course, students will be taught a variety of models that are commonly used in marketing analysis. Business Analytics Capstone Internship (4 credits) Meet your career challenges head-on by mining the expertise of the nation's top business leaders. Recently, conjoint and choice models have become popular techniques to help marketing managers understand what customers value in terms of the importance placed on specific product features and services. Topics include, but not limited to: exploring career opportunities within the Business Analytics space, building and leveraging a professional network and developing a personal marketing plan. The group brainstorming sessions has helped me break out of my comfort zone and learn to work effectively as a team. Ms. Patricia Lui is currently a full-time lecturer of marketing at the Lee Kong Chian School of Business in the Singapore Management University. Stayers and leavers: new SMU research looks closely at immigration in Nova Scotia. The course extends topics covered in Decision Models (ITOM 6252). This course applies fundamental concepts of probability to data analysis and forecasting. The Cox School of Business Full-Time MSBA is a 9-month, 33 credit hour, two semester* (four, 7-week Modules) degree. Who immigrates to Nova Scotia, who stays, leaves, and why is the focus of a recently released report from Dr. Ather Akbari, a professor with Saint Maryâs Universityâs Sobey School of Business. All data analysis and visualizations will be done in R. Applied Probability Models (2 credits) After taking this course, students will be able to setup and access MySQL database with SQL, R and Python; create conceptual (Entity Relationship Diagram - ERD) and logical database design; and create interactive Shiny applications that connect with database. A widely international and multicultural student population delivers a diverse network of connections and experiences. Faculty members in the Finance group at the Lee Kong Chian School of Business received their doctorates from leading research universities and have published actively in prestigious finance journals. Specific dates will be sent in the summer. Additional modeling techniques covered include multiple objective, nonlinear and non-smooth constrained optimization. The vast majority of consumer expenditures, which represent more than $5 trillion dollars and 68 percent of the United States gross domestic product, are made through retailers. Our students have the opportunity to learn real-life applications through an internship or capstone project. Most modules are conducted in a way where every student can maximise their participation in class, making learning exciting and fruitful. Home » Programmes » Postgraduate Programmes » Master of IT in Business. I particularly appreciated the focus on classroom interaction, the perspectives of classmates with different backgrounds, and the quality of the experienced faculty, including leading practitioners. Applied Econometrics (2 credits) Metrics and Analytics for Business Decisions (2 credits) This course focuses on core concepts in the adoption of Big Data technologies by modern enterprises. This course equips students with the fundamental aspects of financial and management accounting. Advanced Decision Models (2 credits) Managerial Statistics (2 credits) Students will be required to complete a set of deliverables as part of the project to be graded, regardless of whether they take on an internship or engage in the semester-long project. What are the most effective channels of distribution? Learning will take place through lecture and considerable hands-on engagement with these tools. SMU has 1 job listed on their profile. These facts highlight the importance of retailer behavior and trade promotions in consumer marketing. This course takes place in every Module over the time frame of the program. Students will learn how to target customers using logistic regression, segment customers with cluster analysis, and develop perceptual maps using factor analysis. Models will be created and solved using tools available for Excel. This course provides relevant project management skills by examining project decisions at three levels; (i) structuring and managing the task and leading the project team in an individual project, (ii) aggregate linkages across a portfolio of projects and management of programs, (iii) project contracting, partnering and open innovation. Gain the knowledge, skills & expertise needed to thrive in an increasingly complex business environment. The methodological focus is on both maximum likelihood and Bayesian approaches to statistical inference. Retailing Analytics (2 credits) The objective of this course is to prepare you to serve as a functioning technical member of a Big Data team. This unique program draws nationally renowned faculty from two departments âInformation Technology and Operations Management, and Marketing â reflecting the hybrid nature of the discipline. This is a required semester-long course for all full-time students to understand the complexities of a complete analytics project and the major components of the system development life cycle (SDLC). The course is taught using class lectures, cases, and Excel programs and spreadsheets. It is held the first week in August for 2 days. At SMU Cox, we bring opportunities for hands-on experience to life outside the classroom setting, tapping our strong ties with business leaders in Dallas and beyond. SMU's Moody School of Graduate and Advanced Studies is proud to offer doctoral and masterâs degrees in a wide variety of fields across four different colleges and schools: the Dedman College of Humanities and Sciences, the Lyle School of Engineering, the Meadows School of the Arts, and the Simmons School of Education and Human Development. is the best choice!" View SMU Master of IT in Businessâ profile on LinkedIn, the world's largest professional community. Rigorous programs within a truly customized academic experience. " The world needs legal professionals who master business. Determining what is valued is perhaps the most important issue facing marketing managers. Students start with the theoretical foundations of database design (ERD, normalization) and then move on to hands-on knowledge of actually managing/administering a MySQL database, one of the most popular open-source databases in the world. The broad and intensive curriculum across a range of management disciplines and functions explores the latest methods of translating data into relevant information for decision-makers. Project Management (2 credits) Join us at the upcoming events. Singapore Management University (SMU) offers Masters programmes and postgraduate courses at a globally-recognised university. At Cox, you can customize your degree to suit your goals. Reserve. 81 Victoria Street Students will receive 4 credit hours for this course. The SMU PhD in Business (General Management) is a pre-eminent executive doctorate programme for Asiaâs leaders, senior management and managers seeking to compete for the future. Send us a message. Operations Analytics (2 credits) At least four of your courses in the MSBA program are electives. Machine Learning in Predictive Analytics (2 credits) The best way to gain leadership experience and confidence is by connecting with people in leadership positions and immersing yourself in real world business environments. SUTD-SMU Dual Degree Programme in Technology and Management (SUTD-SMU DDP) Through the project, you will design the research, collect customer data, and analyze the data using statistical methods relevant to your research problem. There are 2 bootcamps that will be held in August that are required for all Students. Increasingly complex business environment better decision maker decisions and the practical skills covered in decision models to programming behind numbers. A darling tech classified company in the Asian market, who are in tune with Asian.! Complex business environment is taught using class lectures, cases and exercises and. Willingness to pay as psychology, behavioral, and Experiential learning, students. 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